Future Generation

Expo from September 27th to November 16th

Future Generation, a group exhibition filled with young Brussels talent, opens at MAD Brussels on September 27th. Future Generation introduces the new generation of creatives from the Brussels fashion and design sector through a dual exhibition: MAD Incubator Show and MAD Graduation Show. Thus, in addition to the 14 winners of the MAD Graduation Prize, the projects of the 10 MAD residents will be shown. After two years of intense mentoring, they are moving out of their studio at MAD and will soon make way for a new generation of start-up talent.

MAD Graduation Show

MAD Brussels annually awards the MAD Graduation Prize to promising laureates from various creative studies in Brussels. The group exhibition MAD Graduation Show introduces the 14 winners of 2024 to the public and showcases their graduation projects for two months. ​ From textile design and interior design to industrial product development and fashion design, the selection of students who graduated last summer proves that Brussels is bursting with talent.

Minjung Kim studied Design Textile at La Cambre. Her graduation project Mues consists of a series of hand-woven covers that aim to envelop and revalue ‘mass-produced’ objects. Through these textile accessories, Minjung Kim aims to help users add a personal touch to standardised furniture. Julien Houdremont designed the collection called Under The Strauw during his final year of Mode Eco Concept at the Haute Ecole Francisco Ferrer. Inspired by the Carnaval de Binche, Julien's designs question the current sexist prescriptions of carnival attire. In response to that question, Julien designed genderless costumes that break with the codes and symbolism of carnival.

Clement De Cooman graduated as an industrial designer from La Cambre and during his studies researched a recyclable shoe. The majority of shoes cannot be recycled because the glue connection prevents the shoe from being taken apart. Therefore, Clement designed a collection of shoes assembled by using an elastic system that allows easy disassembly of the shoe. Valentine Franc studied Architecture D'interior & Design at the College of Art Design. For her graduation project, she designed the lamp called Pavane, made of LED wire, wooden beads and glass. The lamp consists of a 15-piece set that can be used to create different combinations and arrangements.

The 14 winners of the MAD Graduation Prize 2024 and the participating institutes are:

  • Eléonore Pauwels - Stylisme Mode, Eps Saint Luc
  • Julien Houdremont - Mode Eco Concept, Haute Ecole Francisco Ferrer
  • Margot Rizzo - Art Du Tissu, Haute Ecole Francisco Ferrer
  • Mathilde Chaize - Scenographie, La Cambre
  • Ella Victor Reihi - Interior Design, LUCA School Of Art
  • Valentine Franc - Architecture D'interieur & Design, College of Art Design
  • Julie Thorn - Architecture Scenography, Esa Saint Luc
  • Luna Isola Bersanetti - Ceramique, La Cambre
  • Clément De Cooman - Design Industriel, La Cambre
  • Candice Houtart - Fashion Design, College of Art Design
  • Minjung Kim - Design Textile, La Cambre
  • Héloïse Sixou - Executive Master in Knitting Design, Arba Esa
  • Ines Vrankulj - Design Textile, Arba Esa
  • Theodore Godson - Design Produit Mode, Haute Ecole Francisco Ferrer

MAD Incubator Show

The MAD Incubator Show introduces the public to the ten designers who have taken residence in the MAD incubator over the past two years and the projects they have realised in the studios. From skin-friendly textiles made from algae to upcycled collections that showcase cultural diversity, the designers offer alternatives for a future that is more conscious and innovative. Discover the fashion and design world of tomorrow, with a focus on in-depth research, reuse of materials, new bio-sourced materials, innovative technologies and artisan craftsmanship.

Rosie Broadhead is a textile designer and researcher. In 2021, she launched Skin Series, a brand offering innovative skincare textiles. Rosie wants to promote sustainable production processes in the textile and fashion industry based on organic materials. As a female entrepreneur, she wants to address the impact of chemicals in our clothing on our immune system and health by promoting healthy alternatives for women. Anneleen Bertels started her own textile research studio specialising in embroidery in 2022. Inspired by the Japanese kintsugi technique, restoring broken objects with gold, Anneleen gives damaged clothes a second life using recycled, reused and precious pearls. Through her work, she encourages the repair of clothes by giving them a new value and beauty.

Bérénice de Salvatore and Bastien Chevrier founded MINIMETRE, a design studio specialising in 3D printing with organic, recycled materials, in 2019. The duo also offers customised repairs and 3D printing services. MINIMETRE realised several projects in collaboration with designers and artisans from the Brussels creative sector. For instance, together with co-resident and digital artist Guillaume Slizewicz, they developed the project LAYRAMICS, a series of ceramic doorknobs. The design of the 3D printed doorknobs are generated by algorithms and have random shapes.

The 10 residents of the MAD Incubator are:

  • Anneleen Bertels
  • Guillaume Slizewicz
  • Kana Arioka
  • Kasbah Kosmic by Kenza Vandeput
  • Margot Van den Berghe
  • MIPINTA by Fernando Miro
  • Skin Series by Rosie Broadhead
  • Kartchev by Stefan Kartchev
  • Studio Minimètre by Bérénice de Salvatore & Bastien Chevrier
  • Design for Resilience by Vanessa Colignon

Practical information

27.09.2024 - 16.11.2024: Future Generation

The exhibition takes place at MAD Brussels: Nieuwe Graanmarkt 10, 1000 Brussels. The exhibition is open to the public free of charge from Wednesday to Saturday from 10am to 6pm.

Find out what else is on MAD Brussels' programme here:

Website preview
The coming months at MAD Brussels
Young talent, artisanal design and a brand new fashion and design parcours take centre stage this autumn
press.mad.brussels


Images can be downloaded immediately by clicking on the images in the press release. For more information or interview requests, please contact:

Alexandra Borgerhoff

Press communication, MAD Brussels

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About MAD Brussels

We inspire, we connect, we guide the Brussels fashion & design industry. In addition to promoting and showcasing the Brussels fashion and design sector, the Center for Fashion & Design wants to stimulate, support and encourage creative initiatives. Innovative, sustainable and inclusive entrepreneurship plays a very important role at MAD. Designers can get help in developing their own brand and label. Together with a lot of Brussels creative talent, MAD Brussels builds the creative character of the capital.

Contact

Nieuwe Graanmarkt, 10 1000 Brussel

+32 2 880 85 62

contact@mad.brussels

mad.brussels